SHENZHEN, China, July 8, 2021 / PRNewswire / – The Overseas Chinese Town Group (OCT Group) recently launched the OCT Group 2021 Culture and Tourism Festival themed “A Journey of Joy in OCT”. This year’s culture and tourism festival runs from June 19 to October 31, and offers around 500 themed cultural events and more than 500 cultural destinations, which are divided into five types of experience: city trips, electronic music carnivals, wellness & leisure, Chinese art and food & fun and the variety of these China and Chinese culture has to offer.

On the first day of the festival, June 19, the OCT Group hosted the online event on the opening day. Journalists from more than 100 media organizations and almost 600,000 virtual travelers from both countries China and abroad gathered on WeChat, Weibo, YouTube, Instagram and other platforms to witness the festival start. On many of the “must-see” spots selected by OCT, several influential travel bloggers streamed the event live to their millions of followers, leading many to join online to snap memorable photos of what they did looked at each other as they experienced the charm of China beautiful rivers, mountains and traditional cultures.

On the same day, the OCT Group launched its world’s first cultural tourism app, the OCT Huaxiaocheng. As OCT’s online travel experience platform, the app covers every aspect of the traveller’s journey, from requesting information, buying tickets and making reservations before the trip to online queues, intelligent customer service, reminders of an upcoming event or activity and image opportunities during travel to a famous place of interest and ultimately reviews on websites visited, sharing travel tips and credits that are rewarded for interactions with other travelers after the trip to enhance the overall travel experience.

Several new must-see destinations and events have been added since this year’s festival began, including Xi’an Playa Maya Water Park, Yangzhou Dream City, Ningbo OCT Harbor Ecological Sports Park and the Spectacle 2099 party theater “. “as well as a range of themed activities that focus on cultural events best enjoyed at night or during the summer, two of the most notable among the selections are Night Jiangnan and Electric Music Carnival.

OCT Group, provider of culture-based travel and travel experiences, has consistently led the industry through its offerings over the years and established a number of competitive cultural travel destinations including Happy Valley, Splendid China – Folk Culture Villages, Window of the World, Eastern Overseas Chinese Town and OCT Harbor, each of which supported its visitors with the unforgettable “Quality of Life” adventure during the time they were there. The group currently operates and manages almost 80 tourist destinations worldwide, making it third in the world and first in Asia in the theme park area. In line with the continuous improvement of its theme park and travel destination portfolio, the OCT Group promises that this year’s festival will bring many new and different adventure opportunities, with more new activities, new destinations, and new experiences meeting the expectations of today’s traveling audience, one of which each reflect the spirit of craftsmanship and pursuit of excellence for which the company is known.

SOURCE OCT group

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