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By: Clarion Pointe | 0 shares 20 reads |
The midsize brand expansion continues nationwide expansion in Charlotte, North Carolina
ROCKVILLE, Md., February 24, 2021 // PRNewswire // – On the heels of rapid development, Clarion Pointe, a medium-sized brand extension with Select service from Choice Hotels International, Inc. (NYSE: CHH), started the year with the milestone opening of its 25th hotel: the Clarion Pointe in Statesville, North Carolina. The brand now has nearly 50 hotels open or in preparation that recently opened in Franklin, Tennessee. Rock Hill, South Carolina; and Beckley, West Virginia; and further openings expected this year in Tallahassee, Florida; Salt Lake City, Utah; and Syracuse, New York.
“At Clarion Pointe, we’re committed to bringing savvy travelers a new approach to the modern hotel experience: affordable accommodations with premium basics in just the right places,” said Megan Brumagim, vice president of branding, design and compliance for Choice Hotels . “The opening of the brand’s 25th hotel is proof that the concept is resonating with guests and developers alike, despite the challenging travel environment. We look forward to building on the brand’s incredible success with openings in more of the most popular travel destinations. “
Located at 715 Sullivan Road in Statesville, North Carolina, just outside the Charlotte metropolitan area, this 104-room Clarion Pointe Statesville is ideally located near top attractions like Lake Norman, the largest man-made lake in North Carolina ;; the Charlotte Motor Speedway; local breweries and the Blue Ridge Mountains.
As with all Clarion Pointe hotels, the latest addition to the brand is influenced by Clarion’s brand promise to create social environments while transforming properties with a more modern guest experience. Hotels are specifically designed to appeal to savvy travelers who want to make the most of their experience in destinations ideally located near their favorite attractions. With Clarion Pointe, travelers can optimize their stay with “focal points” such as:
- Contemporary design Touches guests want to share with friends, such as murals in the lobby and guest rooms inspired by local landmarks.
- Thoughtful selection of food and drinksStarting with a free breakfast and coffee to craft beer, selected wines and small bites available in the market.
- Technology with on-demand connectivity for work or relaxationThese include 49-inch TVs with casting capabilities and free streaming-strength WiFi for streaming shows from personal devices.
- Special training room With all modern conveniences such as cardio machines and a strength training station to stay fit to the core.
“Choice Hotels has long been a leader in the mid-range segment and has a proven track record of creating and growing brands that appeal to guests of today and tomorrow. This is just one of the many reasons developers are taking this opportunity to convert their limited-service properties into Clarion Pointe Hotels and why the brand continues to have high levels of guest satisfaction, “said Tom Nee, senior vice president, franchise development, Choice Hotels. “In addition, developers can take advantage of our discounts and incentives when renovating their hotels to offset costs and create even more value.”
All Choice branded hotels participate in Commitment to Clean, an initiative built on the strong foundation of franchisees’ longstanding commitment to cleanliness with improved training and best practices for cleaning, disinfection and social distancing.
The Statesville Clarion Pointe was developed by Tika Shah and Jigar Majmundar of Shrina, Inc.
Forward-looking statement
This release contains “forward-looking statements” about future events, including expected developments and hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and financing costs, and the other “risk factors” described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10-Q. Actual results differ materially from our expectations from.
Addendum
This is not an offer. An offer or sale of a franchise will only be made through a franchise disclosure document first filed and registered with the relevant state authorities. To obtain a copy of the Franchise Disclosure Document, please contact Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850.
SOURCE Clarion Pointe®
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