Like many other industries, the hospitality industry is currently implementing software and mobile apps to improve customer experience, streamline workflow and general industrial development. According to PwC, more than 70% of executives in the hospitality industry say they are working with technology solutions such as IoT to optimize processes such as application booking, room and service management, as these offer advantages for the brand value of a hotel. In this blog, we’re going to discuss the basics about the Concierge Mobile App and why it’s still a popular choice of hospitality giants today.
What is a mobile concierge app?
A mobile concierge app is an innovative software solution for hotel room management that can radically improve the guest’s experience and ensure a comfortable stay in the hotel. The concierge app enables customers to inquire about different types of hotel services via their smartphone. This includes taxis, flights, restaurant bookings, room service, transactions, check-in, check-out formalities, etc.
The advantages of a mobile concierge app
There are many reasons to use the concierge service app for the hotel industry, be it a single hotel or the entire chain. Let’s look at the basic use cases of a concierge app for the hotel.
Communicate with hotel staff / resolve guest inquiries
The mobile concierge app can help customers find hotel staff with one click instead of having to wait hours to wait for the room. Each service option can be requested with one click via the app.
Send important updates
A concierge app makes newsletters, papers and boring conversations at reception superfluous. All the necessary information can be found in the hotel application. If customers still have questions, they can contact the hotel manager via a mobile app and receive answers.
Offer service brochures
An app can offer guests a list of all the additional services that a hotel concierge app can offer them. They can go through these services and order what they like right from their room.
Support customers with their inquiries
A mobile concierge app can act as an online helper and inform customers about the weather outside, contact hotel staff, unlock the door or order additional food or drinks right outside the front door.
Access to customer information
To get feedback on your hotel, hotel managers can ask customers to fill out a simple form via a hotel concierge app. Plus, people are much more likely to respond to the polls, which require just a few taps, rather than filling out forms at the front desk. In addition, digital surveys are easier to analyze and conduct. This can also be used to improve hotel service.
Main features of a mobile concierge app
Transactional payments
In times when contactless payment mechanisms are implemented on their systems worldwide, the hotel industry can easily integrate this function into the mobile concierge system. So if a guest wants to carry out actions such as paying for additional services, checking out or extending their stay, they no longer have to rush to reception. In addition, the hotel can also provide social distancing and keep customers and work staff safe. This is becoming an important feature of the pandemic.
Dynamic updates
When implementing a hotel concierge app, the main page can be personalized with relevant consumer content such as attractions, restaurants and kitchens, etc. Hotel can recommend various events or occasions to the mobile concierge that might suit guests’ needs.
Automated notifications / room management
In modern hotels, managers have already implemented the digital hotel concierge, which acts as a digital assistant and helps improve the personal experience of guests and make their stay much more pleasant. These apps with some advanced room service functions such as door opening, wake-up calls and receiving the latest updates for inquiries make guests’ stay worthwhile and make them come back. The app helps you to stay in touch with the hotel’s service staff around the clock and to receive all inquiries with a single tap via the app.
Conclusion
The main idea behind a hotel’s concierge app is to make the guest’s stay comfortable and to optimize the operation of a hotel. To start with yours Concierge apps for hotels, contact a mobile app development vendor.
