HONOLULU (KHON2) – The Hawaii Tourism Authority (HTA) announced Thursday, June 10th that its Tourism Research Division has launched a new interactive tool that provides a quick look at tourism insights and data.

The tool includes visitor statistics, Hawaii hotel reports, Hawaii vacation rental performance reports, Hawaii quarterly timeshare surveys, and geolocation data.

Get the latest Hawaii news delivered to your inbox, Click here to subscribe to News 2 You, a daily newsletter.

There are also overview dashboards for Hawaii and island maps for Oahu, Maui, Kauai, and the Big Island.

“Our tourism research division continues to provide critical data and reports that the visitor industry, key stakeholders, and other businesses across Hawaii and around the world rely on. These new dashboards provide a wealth of valuable information at state and county level, which is particularly needed at this time when HTA is intensifying its destination management efforts.

John De Fries, President and CEO of the Hawaii Tourism Authority


The Hawaiian tourism industry is launching a campaign aimed at “mindful travelers” when more visitors arrive

The overview dashboards also show important visitor statistics, market shares according to origin markets and a top ten ranking of the international and national markets.

The location data company “UM” was contacted by HTA to collect information for the dashboards through geolocation data on smartphones. The data is anonymous and cannot be used to track individual users or devices.

Click here to view the new HTA dashboards.

RELATED ARTICLESMORE FROM AUTHOR