IHG Hotels & Resorts today announced the upcoming premiere of two exciting new voco hotels in the United States – the voco St. James Hotel in New Orleans, Louisiana and the voco Olympia Hotel on Capitol Lake, Washington. The inclusion of these distinctive properties in the voco brand follows the recently announced one Double brands Holiday Inn and voco in Chicago’s River North neighborhood. The voco brand was launched in the Americas region last year and has recently opened properties including voco St. Augustine – Historic District and Voco The Franklin New York. the Call Brand continues to grow rapidly, with more than 50 hotels currently open or under development worldwide.
the voco St. James Hotel New Orleans, owned by BM Hotels and managed by the NOLA Hotel Group, is located two blocks from the French Quarter in the famous Banks Arcade. It is within walking distance of more than 200 restaurants, bars and nightclubs, as well as antique shops, boutiques and museums. The St. James opened in 1833 as a meeting place for local merchants to do business and support the neighborhoods above Canal Street. In 1859 the building was renovated and the original St. James Hotel opened. With many unique floor plans, all rooms are inspired by the New Orleans spirit.
the voco Olympia Hotel on Capitol Lake is located on Highway 101, near downtown Olympia, the beautiful surrounding parks, the Washington State Capitol campus, and major local attractions such as the Puget Sound Estuary, Marathon Park, and the Olympic Flight Museum. The hotel was built in 1965 and is set on 10 acres overlooking Capitol Lake. With several unique hangouts, a coffee bar, lounge, on-site restaurant, pool, and beautifully manicured lawns perfect for afternoon strolls, guests can get to whatever they need without ever leaving the property. This lodge-style hotel is run by the A-1 Hospitality Group and offers the ideal retreat for families, large groups and anyone looking for a room with a view.
Julienne Smith, Senior Vice President, Development, comments: “The voco brand is already enhancing remarkable hotel properties, combining the strengths of IHG and at the same time cultivating the individual spirit and character of each hotel. Both the voco St. James Hotel and the voco Olympia Hotel are well-known landmarks, guests from all over the world offering unique experiences to the world. Quite different in style and location, these are excellent examples of voco’s flexibility. We look forward to working with NOLA Hotel Group and A-1 Hospitality Group to transform these hotels into voco hotels Bringing life to life. “
Jennifer Portera, Area Director of Sales and Marketing, NOLA Hotel Group, said: “The St. James Hotel is a historic landmark and an integral part of New Orleans history. At NOLA Hotel Group, our mission is to provide each of our guests with a great experience and make a positive impact on our neighborhoods Choosing a partner When working with the voco brand, the voco brand stood out because it enables us to preserve the unique characteristics of the hotel while at the same time conveying the New Orleans style of warm hospitality to our guests. “
Taran Patel, Managing Principal of the A-1 Hospitality Group, said: “We’re excited to be working with IHG again to renovate and upgrade this voco hotel. Our hotel is perfectly located in Puget Sound and near the beautiful Cascade Mountain Range, where outdoor activities such as hiking, kayaking, sailing, and skiing, is abundant and attracts people of all ages. After staying outdoors in one of the most beautiful areas in the US, we know guests will relax and recharge with the upscale voco experience. “
The voco brand offers a more flexible approach to design concepts and is easy to implement across various asset types, including new build and remodeling projects. The voco brand is popular for historic buildings where many design elements are combined with updated renovations to create a truly unique hotel. All voco hotels benefit from a distinctive brand identity and access to first-class revenue delivery systems from IHG, which optimizes the return for the owner.
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