The travel industry says the Big Sur community and Monterey Counties as a whole recorded more than $ 1.8 billion in revenue loss due to the COVID-19 pandemic. On Monday, the Monterey County’s Convention and Visitors Bureau plans to run a new ad campaign entitled “The moment is now” in hopes of attracting more visitors to the area to inspire travelers from across the country, ” said Rachel Dinbokowitz of the Monterey County’s Convection / Visitors Bureau.
MONTEREY, California –
The travel industry says the Big Sur community and Monterey Counties as a whole saw more than $ 1.8 billion in tourist revenue lost due to the COVID-19 pandemic.
On Monday, the Monterey County’s Convention and Visitors Bureau plans to launch a new advertising campaign titled “Now is the Time” to attract more visitors to the area.
“The state of California goes live with its news too, so we wanted something to check out and make sure Monterey County was well represented and to get inspiration for travelers coming here from all over the country,” Rachel said Dinbokowitz with the Monterey County Convection / Visitors Bureau.
:strip_exif(true):strip_icc(true):no_upscale(true):quality(65):fill(FFF)/cloudfront-us-east-1.images.arcpublishing.com/gmg/ZGHKPDYCHVGOFFEJWEMXFNRLWA.jpg "Might marks first month since pandemic Orange County didn’t must dip into tourism tax reserves"){kind=small}
