WAUSAU, Wisconsin (WSAW) – National Travel and Tourism Week kicked off Monday, underscoring that Wisconsin is about to have a busy summer.
The Wisconsin Department of Tourism predicts travelers will catch up on missed vacations this summer. They envisage larger groups traveling longer. WDT already has figures for more than 2 overnight stays and thus surpasses the record-breaking tourism year 2019.
Nick Ockwig of the Convention & Visitor’s Bureau in Wausau, Central Wisconsin said with the return of festivals, sporting events and more, Wausau is confident that travelers will find some resonance.
“Everyone was cooped up for safety last year for good reasons. But now everyone, it’s some kind of revenge for the missed vacation again. We look forward to it and hope to have a lot of visitors here in central Wisconsin, ”said Ockwig.
A recent survey by the American Society of Travel Advisors shows that 87% of Americans plan to travel in the next six months.
While 2020 was a tough year for business and tourism, the WDT reported that 90 million people were still visiting Wisconsin. This summer, the state is hoping for more stable and stronger numbers.
This weeklong promotion follows news from the Department of Natural Resources announcing eased restrictions and capacity increases in the state parks.
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