Bob Binder is stepping down as President and CEO of Oceania Cruises effective January 1, replacing Howard Sherman, executive vice president of revenue and destination services aboard Norwegian Cruise Line Holdings (NCLH), the parent company of Oceania.
Bob Binder
Binder is a co-founder of Oceania and has played what NCLH called “a vital role” in developing the brand. Binder has overseen the marketing, sales, public relations, finance, e-commerce and hospitality services of Oceania in various roles.
In 2016 he was named President and CEO. Prior to that, Binder was Vice Chairman of Oceania and Regent Seven Seas Cruises. Before taking over NCLH in 2014, he was President of Prestige Cruises International, where he was responsible for sales, marketing and branding.
Binder will remain at NCLH in an advisory capacity as Vice Chairman and report to the company’s CEO, Frank Del Rio.
Howard Sherman
Sherman also held several positions at Prestige and NCLH. In his current position, he oversees air / maritime transportation, casino operations, onboard revenue, destination services, commercial development, government relations, travel planning and land-based construction projects.
Del Rio praised Binder for his “unwavering leadership and entrepreneurship”. He also said Sherman was the “right person” to succeed Binder, calling him a cruise industry veteran “who will bring extensive experience, innovative leadership and a new perspective” to the line.
Ross Henderson, currently Senior Vice President of Onboard Revenue at NCLH, will take on Sherman’s role.
